The Advantages of Using a Video on Your Squeeze Page - Why You Need to Get One For Your Business Business Articles | March 4 Cheap Michel Vorm Jersey , 2010 If your efforts to build a massive opt in list were hitting a wall then you have to take a step back and figure out what is going wrong. I assume you are using squeeze pages but are still not able to convert as well as they are supposed to.
With Video now ruling the roost on the Internet, any marketer who insist on using text in his tools is archaic. The same with Squeeze pages. In any given niche, there are so many of them, to even make one visitor sign up for your offer, you have to stand out.
This is where Video squeeze pages come in. With a video, a marketer can make a mark. He can say more without boring the visitor. While a surfer does not want to read text, he is prepared to watch a one minute video because it takes less effort.
Videos are more explanatory than text. It is a better platform to explain a product efficiently. The marketer can use attractive visuals to explain how he understands the problem faced by the viewer and how his product is the solution. Such an effect can never be produced by text.
A video also catches the eye. When a visitor lands on your page, it is possible to make him stay with a video. You can have small thumbnails that displays scenes from the video when the cursor moves over them. Again such things are not possible with texts.
Since the element of suspense is very important for a marketer to make a sale, a video can create the effect in a better way. If a video abruptly stops and requests the visitor to sign up to watch the rest of it, the visitor would surely sign up as he is anxious to know more. Text can seldom replicate this.
A good page will have all the above characteristics only if it is made by a professional designer with experience. Since it requires an acute sense of visual appeal, coding skills and knowledge of graphics design, it would take years for someone without experience to do it. Templates are not the solution either as they are not unique and don't offer all the features.
Hence if you want value for money with the assurance of success, hire a video squeeze page designer today.
Article Tags: Squeeze Page
Persons engaged in website design, here's a scoop for you! Would you just like to know that by understanding the basics of cognitive psychology around color and patterns, we could further improve our Web design!
Designing a Web site does not only concentrate on making web pages of a certain site interesting and impressive. This skill and talent must also be used to ensure the user-friendliness of a certain site and must strive to reach the widest range of users possible.
So what's this about psychology? It simply implies that by understanding the capabilities of the human eye, we can produce Website designs that are more user-friendly. Being user-friendly means that our website design will not only cater for normal sighted Internet users but also to those partially sighted, blind or estimated 8-10% of men with red-green colour blindness.
If you don't know anything about vision and colorblindness and their reaction to various designs, then you must start learning now! 'Normal' vision is subject to huge variances. Even the size of elements will affect an individual user's perception of colour. The colours and the intensity of shades you choose to use in your Website design will be discerned differently by every individual who visits your Website.
Inconsistencies in color patterns are affected by changes in the ambient lighting levels. It's like changes in your hair color depending on the amount of lighting it was exposed. Some people even see blue colors in some objects like clothing wherein others do not perceive. These persons just happen to have more blue sensitive cones (photosensitive cells which convert light energy into nerve impulses) in their retina. They seem to view the world with 'blue-tinted spectacles'. As a web desinger, you have to be aware that these conditions are the reasons why your perception of your Web design may be different to other people and certainly are not the same with everyone else's.
The key aspect to contemplate to achieve accessibility, aside from impaired vision, is by being aware that your design might be manipulated by assistive technology. Screen readers or magnifiers are examples of this. They are software the physically disabled employ to enhance their experience of user interfaces. Some Web users can only read a certain combination such as yellow text on a black background, which allows no room for greyscale.
In order to have good legibility for users with certain visual difficulties and impairments, strong contrast can be a main ingredient in your design. Test the effectivity of this by manipulating screenshots of your design in a program like Adobe Photoshop. Try converting the image to greyscale then make the screenshot monochrome to see how it might be viewed using the most extreme visual manipulation -- do this by increasing the contrast level to +100. This is a particularly useful approximation of difficulties colour blind users may experience in discerning one colour or shade from another.
You can start adjusting your color application now and keep in mind that your designs will not be considered impressive if few people could discern them.